Generative Engine Optimization (GEO): How to Get Recommended by AI Search Engines
How to optimize your website for ChatGPT Search, Perplexity, and Google AI Overviews using answer-first writing, factual citations, and clean llms.txt files.
The Front Desk System
For local businesses where a missed call can become a lost job. We build the site, put every call, text and form in one inbox, text back the calls you miss, and run it every month.
Miss one job a week at $400 and that is $20,000 a year, gone to whoever answered the phone.
What changes
You finish the job in front of you. The texts go out, the replies land in one place, and the work is still there when you look up.
Missed-call follow-up in one inbox.
Once we have your prices, hours and photos.
No call needed to find the number.
Your domain, content and customer data.
What is really happening
Leads come in from forms, calls, texts and Google. They land in different apps on different devices. By the time anyone gets to them, the customer already booked someone else.
Every one of them had already found you. They went with whoever answered first.
Leads arrive from four places at once
Messages live in different apps
Follow-up depends on memory
Nobody knows who replied last
Missed calls never get called back
Everything ends up on your plate
Missed Call Calculator
Use your own numbers to explore a possible cost. The starting values are examples, not industry averages or a forecast.
Potential annual revenue at risk
About $1,625 per month in this example.
Missed inquiries per week: 5.0
Potential jobs per year: 39.0
Formula: weekly inquiries × missed share × unreached share × close rate × 52 weeks × revenue per job. Assumes the same activity all year and the same close rate for missed and reached leads. This is potential revenue, not profit, proven losses, or a promised result. It excludes seasonality, capacity, costs, and repeat purchases.
What we do
Someone searches, finds you, gets in touch, hears back, and comes back. We build every step, and we run it.
01
Get found
Your Google profile finished properly, and a page for each service and each area you cover.
See how it works02
Get the inquiry
A website that says what it costs, when you are open and where you are, on the page.
See how it works03
Answer it
Every call, text and form in one inbox. Set up a clear response for missed calls.
See how it works04
Get asked back
The review request goes out after the job. Customers who went quiet get a nudge.
See how it works
The Front Desk System
A missed call gets a text back before the customer calls the next business on their list. You see the whole conversation in one thread, whoever answered it.
One recovered lead in 30 days, or the setup is free.
How the guarantee works
Four terms.
Incoming Call...
Wichita Falls, TX
⚡ Automated Text-Back Triggered
Illustration of an automated reply
Live simulation: from missed call to active conversation in 6 seconds.
Click to open
full inbox demo
How it goes
Six20AM is run by Michael. You deal with the person who builds it, not an account manager passing your notes along.
01
Thirty minutes. You tell us what is slipping, and we tell you what it is costing you.
02
Foundation is usually live inside a week, once we have your prices, hours and photos.
03
Every call, text and form lands in one place. We keep it running every month.
Pricing
Setup is one time. The monthly covers running it.
$2,500
$147 / month to run it
You want every lead in one place, and you are happy to do the follow-up yourself.
See what is included$7,500
$297 / month to run it
You want the follow-up to happen whether or not anyone remembers.
See what is includedCustom pricing
Based on volume and routing needs
You get more inquiries than your team can answer by hand.
See what is includedIs this a good fit?
Here is who it works for, and who it does not.
If we do not recover at least one lead you would otherwise have lost in your first 30 days, your setup fee is free.
Start small
Most people who call us already have a website they are not ready to replace. So start with a small job that stands on its own.
Start here $500 The 14-Day List Wake-Up We go back to the customers you already have and get them talking again. Best if you have 200 or more past customers or old leads with a phone number or email.
See what you get
If your list is thin $750 The Map Pack Fix We finish the Google profile that is costing you the first call. Best if you have a shopfront or a defined service area and a profile you have never really finished.
See what you get
From the blog
Direct, honest writing on speed-to-lead data, fast static websites, and Google Map Pack rankings.
How to optimize your website for ChatGPT Search, Perplexity, and Google AI Overviews using answer-first writing, factual citations, and clean llms.txt files.
How to register your business phone number for carrier compliance, pass The Campaign Registry checks, and prevent automated texts from getting blocked as spam.
Improve your local search presence with accurate business details, useful service pages, honest reviews, and a clear way to measure inquiries.
Free Practical Resource
5 practical ways to improve missed-call follow-up. Includes example text messages and a checklist for your team.
Thirty minutes. We look at your site, your Google listing and how your phone gets answered. You get the list of what is costing you work, and you keep it whether you hire us or not.